press release

release detail

Over the last 60 years, Volkswagen campers, vans and kombis have become unique style icons, used to escape from our daily routines to the reality of having fun doing what we want in our leisure time. 

To celebrate this heritage, Volkswagen has launched a new website, www.vwescape.co.uk to showcase the modern equivalents of these vehicles - the Caravelle people carrier, Transporter kombi and California campervan.  The website will also encourage people to share their own personal 'escapes', as well as play host to a competition which people can enter to win their own VW escape in a Volkswagen California, plus much more.

The two decorated VW T5 vans – the California and the Caravelle

The website includes links to Facebook, YouTube, Flickr and Twitter pages where Volkswagen wants people to show how they escape to reality.  This means the time when they're not working, but doing exactly what they want to do, whether that is surfing or bird watching, spending quality time with friends or family, having a day out at a local attraction, or a longer adventure further afield. 

To set a great example, Volkswagen has appointed some sporting stars and well known celebrities as brand ambassadors who will be uploading images of themselves in action with their VW vehicles. These include windsurfer and Olympic medallist Bryony Shaw, professional wakeboarder Matt Crowhurst, and Radio One DJ Jo Whiley.

To bring all this to life, two boldly decorated VW 'Escape' vehicles will be touring the country attending various summer events detailed on the website to show the versatility of the seven-seater Volkswagen Caravelle, and the luxurious Volkswagen California campervan, while at the same time meeting people, seeing how they are having fun, and uploading a host of photos and videos taken along the way. 

The first summer event they attended was the Blackheath Bike and Kite Festival in London on 13 and 14 June.  This was followed this weekend by the Gold Coast Ocean Festival at Croyde Bay, Devon from 19 to 21 June and will continue with the Cornwall Holiday Beach Hop from 24 to 26 July, with more to come.
For more details visit www.vwescape.co.uk.

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About Volkswagen Commercial Vehicles
Volkswagen Commercial Vehicles is a provider of high quality new and used vans.  Our award-winning range includes: the iconic VW Transporter, the California, the Crafter, the Caravelle, the VW Caddy and Caddy Maxi.

Vans for sale such as used California, used Transporter and used Caravelle models can be found through our network of Volkswagen UK Van Centres by visiting www.volkswagen-vans.co.uk/van-centres

Our network of UK van rental centres offers VW van hire services to cover a range of requirements from moving house, to keeping your business on the move.  To find your nearest Volkswagen van hire centre, visit www.volkswagen-vans.co.uk/aftersales/van-rental.

For more information, please visit www.volkswagenpressoffice.co.uk or contact John Rawlings, Press and Public Relations Manager, Volkswagen Commercial Vehicles on 01908 601478, 07872 379544 or john.rawlings@vwcv.co.uk