Next Performance continues its Global expansion and reinforces its Senior Management Team
Next Performance, a real-time advertising marketing platform specialised in next generation retargeting services, has announced that Bjorn Kvarby has joined the Company’s management team. As COO, Bjorn is in charge of sales, marketing, and the global deployment of Next Performance, Europe’s fastest growing (re)targeting provider.
Prior to joining Next Performance Bjorn was the Managing Director of Shopping.com Europe and Australia (an eBay company) where he oversaw strategy and business operations including merchant services, display advertising, internet marketing, and the distributed commerce publisher network. Bjorn was also part of the Shopping.com executive team and the eBay Europe leadership team.
Prior to this Bjorn held various leadership positions at Pricerunner (ValueClick).
“We are delighted to welcome Bjorn to the team. We are in the process of rapidly expanding globally and Bjorn’s experience is providing us with valuable experience in our international development”, said Vincent Karachira, President of Next Performance.
Bjorn Kvarby commented, “Retailers are increasingly shifting their marketing spend to retargeting services and Next Performance has a superior technology that enables retailers to drive sales volumes at a lower cost than current providers. I look forward to working with Vincent and his team to scale the business globally.”
-ENDS-
About Next Performance
Launched in 2008, Next Performance delivers high value online retargeting and audience targeting services for brands and large retailers. The company has 800 clients across Europe (France, UK, Germany, Austria, Netherlands, Switzerland, Belgium, Italy, Spain, Portugal, and Brazil).
Next Performance delivers billions of personalized dynamic banner impressions per month by working with ad exchanges, networks and exclusive publishers, using its proprietary optimization technology. For more information: www.nextperformance.com.
Contacts
Next Performance - Vincent Karachira
+33 1 48 04 53 21 - vkarachira@nextperformance.com