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Press Release

The Bluetooth SIG Announces Global Events Series, Sets Date for Bluetooth World 2014

Product Innovators, Developers, Analysts and Media Are Invited to Explore the Possibilities Enabled By Bluetooth Technology

Kirkland, Washington – October 24, 2013 – The Bluetooth Special Interest Group (SIG) set dates for Bluetooth World 2014 – bringing the yearly industry event to San Jose, California, April 8 – 9, for 2014. Bluetooth Asia will be held in Shanghai, China, August 19 – 20, 2014 and Bluetooth Europe will be held in Amsterdam, Netherlands, September 16 – 17, 2014. This extended event series from the Bluetooth SIG brings together those building and creating the Internet of Things with Bluetooth Smart. Developers, OEMs, media and analysts, along with current and prospective Bluetooth SIG members, will inspire, empower, and teach one another on the bright future of Bluetooth wireless technology.

“The Internet of Things is here, now. Bluetooth Smart has brought it to life. We developed Bluetooth World to bring the industry together and to further the innovation enabled by Bluetooth Smart,” said Suke Jawanda, Bluetooth SIG CMO. “The response to our inaugural event in Shanghai earlier this year blew us away, so we are expanding our footprint in 2014, adding events in North America and Europe. These will be the must-attend wireless events of the year – if you are thinking wireless or IoT you need to be here.”

All Bluetooth 2014 events will focus on continuing the conversation around the Internet of Things for the wide-range of industries embracing Bluetooth Smart, including health and fitness, automotive, industrial and home automation, and consumer electronics.

The Bluetooth SIG, along with event partner Informa, will open the call for speakers for Bluetooth World 2014 shortly. Additionally, sponsorship and exhibition sales are now open. For more information on Bluetooth World speaking and exhibition opportunities, visit www.bluetoothworldevent.com

Gavin Whitechurch, executive director at Informa Telecoms & Media added, “We are delighted to be collaborating with the Bluetooth SIG to develop and deliver the Bluetooth World event series. Bluetooth Smart, along with the massive Bluetooth install base and the economies of scale, uniquely positions Bluetooth as the key enabler of the Internet of Things revolution. We look forward to a successful relationship with the SIG and helping them accelerate the deployment of the IoT.”

Sign up at www.bluetoothworldevent.com for advanced registration opportunities and updates on the Bluetooth World events series.

About Bluetooth® Wireless Technology
Bluetooth wireless technology is the global wireless standard enabling simple, secure connectivity for an expanding range of devices and serves as the backbone of the connected world. Bluetooth Smart branded devices, through an updatable platform and low power consumption, create new application opportunities for the mobile phone, consumer electronics, PC, automotive, health & fitness and smart home industries. With over two billion devices shipping annually, Bluetooth is the wireless technology of choice for developers, product manufacturers, and consumers worldwide. Backed by industry leading companies, the Bluetooth SIG empowers over 19,000 member companies to collaborate, innovate and guide Bluetooth wireless technology. For more information please visit www.bluetooth.com.

Event Contacts:
Speaking Opportunities:
Sally Fraser
Sally.fraser@informa.com
+44 20 7017 6857

Sponsorship & Exhibition Opportunities
Owen Lochner
Owen.lochner@informa.com
+44 20 7017 6848

Media Contacts:
Americas
Blair Poloskey
INK Public Relations
+1 (512) 382-8983
blair@ink-pr.com

Europe, Middle East, Africa
Russell Lindsey
Rocket Communications
+44 (0) 845-3707-024
bluetoothsig@rocketcomms.net

Asia-Pacific
CHINA
Mingwei Pu
Elite PR Consultants Beijing Co., Ltd
+86-0-6418-4168 ext. 8004
mingwei@elitepr.com

JAPAN
Seiji Arimoto
Actio, Inc.
+81-3-5771-6426
sig@actioinc.jp

KOREA
Harry Yoon
Strategic Marketing and Communications, Inc.
+82-2-3445-3232
harry@oksmc.co.kr

TAIWAN
Zoe Chuang
Apex Communications Consultants
886-2-7718-7777 ext. 517
zoe@apexpr.com.tw