GP Bullhound, the technology investment bank, has acted as the exclusive financial advisor to Payson on its sale to Svea Ekonomi completed on 20 June 2012. GP Bullhound worked closely with the company to articulate the key value drivers for the business and emphasise Payson’s unique market position.
Launched in 2004, Payson is one of Sweden’s leading web payment solution providers with over 5,000 merchants and close to 2 million wallets. Payson offer card and direct bank payments as well as escrow and invoice services. Payson will together with Svea Ekonomi’s existing web payment solution have a yearly turnover of around SEK100m from day one. The transaction is subject to approval from the Swedish Financial Supervisory Authority.
Oskar Bjursten, CEO of Payson, commented: “GP Bullhound has been instrumental in finding the right buyer and home for Payson where the strategic industry fit is perfect. Their experience and determination to assist in every step of the transaction process has been very helpful."
This represents GP Bullhound’s seventh transaction in the Nordic region in the last twelve months and the second transaction this week alongside MatHem.se.
About GP Bullhound
GP Bullhound is a leading investment banking firm providing advice on mergers & acquisitions and institutional capital-raising to emerging growth companies in the Technology sector. The firm was established in 1999 and has a proven track record with well over 100 completed M&A and Private Placement transactions on behalf of leading global entrepreneurs and business builders. The firm’s international team, comprised of some of the most experienced technology advisory professionals, together with its dedicated approach has helped establish its leading global position. GP Bullhound has strong domain expertise in the areas of Internet and Digital Media, Software and Services, CleanTech and Hardware, with a focus on providing pre-eminent advisory services to some of the best entrepreneurs, management teams and investors around the globe.