GetSafeOnline has revealed that one in ten people[i] have been a victim of online ticketing scamming and with August[ii] seeing an increase in people searching for tickets online; this figure is likely to rise.
With 52% of consumers preferring to buy tickets on the internet, online ticketing marketplace - GET ME IN! is reminding customers that by purchasing concert tickets from GET ME IN! they receive benefits such as the 150% Fan Guard Guarantee.
GetMeIn.com is part of Ticketmaster and provides a safe and guaranteed way for people to buy and sell tickets online. With its 150% ‘Fan Guard’ policy, GET ME IN! guarantees all purchases; including last minute ones, which ensures that:
Customers will be notified when tickets have been dispatched
Customer tickets will be dispatched in time for the event
Customers will be refunded if the event is cancelled and not rescheduled
Despite these assurances, a huge number of people still opt to purchase tickets from less reputable sites, leaving themselves open to the possibility of being conned. This month the city of London police, along with the National Fraud Intelligence Bureau had to open an investigation after a suspected scam risked hundreds of fans not getting their tickets in time for a Dolly Parton gig in Scotland.
Detective Chief Superintendent Steve Head who runs the City of London Police's Economic Crime Directorate, said: "The lag time between purchasing and receiving tickets is the major issue. It allows web-savvy fraudsters to set-up professional looking sites to lure fans in. We are working with the ticketing industry to stop these criminals in their tracks; ensuring tickets are sent out as soon as possible, rather than just before an event. Doing this should have a significant and lasting impact on this crime."
Ratnesh Shah, Head of Marketing at GET ME IN! says: “People need to be able to sell unwanted tickets online in a safe and trusted environment. In order to ease consumer fears, GET ME IN! introduced The Fan Guard promise. Guaranteeing all purchases with a 100% cash back promise and an offer of 50% credit towards any future purchase lets people know that if they choose to buy tickets on GET ME IN!, they can feel safe in the knowledge that their tickets will be dispatched on time and never be left out of pocket.”
[i] Get Safe Online July 2011 http://www.getsafeonline.org/nqcontent.cfm?a_id=1430
[ii] Google trends for Tickets comparable year on year