Also previews vocal IM on Android platform in Barcelona
For the first time, Mobile World TV is enabling real-time interaction with visitors to Mobile World Congress – powered by Palringo.
Simply by downloading the free Palringo application and joining the MWTV [Mobile World TV] group, Congress visitors open up a direct line to the producers and editors of Mobile World TV, enabling them to explain what they’re interested in this year, what they like (or what they don’t), send them a picture of something they’ve seen, or relate something they’ve heard… anything they like, in fact.
In between scheduled programmes, the Mobile World TV anchor will broadcast to the whole Congress about exciting news arriving into the studio this way, ensuring delegates are kept more informed than ever, by their own peers at the show.
Guy Daniels, director of content for Telecom TV, said: “We can’t know for certain what is going to catch people’s eye at this year’s Congress, or what they’ll be most interested in. So, using Palringo will help to make the whole Mobile World TV experience far more interactive: delegates can tell us what’s going on at any time, anywhere in the Congress, meaning we can go and investigate the things they really want us to look at.” As in previous years, Telecom TV produces Mobile World TV for the GSMA.
In a first of its own, Palringo will be demonstrating its rich messaging service at the Congress on an Android handset. Palringo is the first multi-platform, multi-service (voice, picture, text-based, location/presence) - “rich” - messaging service that ‘works’ on any major mobile platform, and is already supported on BlackBerry, Windows Mobile, Symbian, Java and iPhone. Visit Palringo in the UK Trade & Investment pavilion on the Avenida (AV26) for a demonstration.
In integrating location and maps into its rich messaging application last October, Palringo beat Google’s Latitude to the punch by several months.
Palringo’s unique location capability is fully integrated into the messaging platform, enabling users to see both location and proximity of all of their contacts on any device, any network, anywhere in the world - all without the need for GPS. Palringo displays this information visually on real maps on the device itself.
Notes to editors
1. Palringo is the first multi-platform, multi-service (voice, picture, text-based, location/presence) - “rich” - messaging service that ‘works’ on mobile. It integrates into a single, easy-to-use interface the messaging services of popular PC-based instant messaging services including AOL’s AIM, Google Talk, Yahoo! Messenger, Gadu Gadu, ICQ, Jabber and Microsoft Windows Live. Users of any of these can exchange messages with each other via any mobile phone.
2. Intuitive and easy for users to grasp in just a few seconds, Palringo is used in over 100 countries around the world and has been a Top Ten application on the iPhone in over 20 countries. For operators, Palringo generates revenue: an exchange of vocal instant messages typically leads to a phone call. Palringo can also be added into a wide range of other applications, integrating communications with communities.
3. Palringo provides a communications channel to suit different circumstances; for example, people use voice if they’re somewhere private, text if they’re somewhere public. Vocal IM is also a great service to offer users who have difficulty typing, and for users with complex languages such as Chinese, Japanese, or Arabic.
4. Palringo has been developed for mobile first, and then adapted to the fixed environment - rather than the other way round. Palringo is available on most handsets, whatever the operating system, with a consistent interface across devices and platforms.
Palringo is designed specifically to make instant messaging work on mobiles. It combines walkie-talkie style voice (vocal instant messaging) with the ‘chat’ functionality of instant messaging and offers the ability to share pictures too. Both one-to-one and group discussions are enabled, on any mobile network or connected PC. Palringo connects with other popular instant messaging services. For more information including logo and pictures, visit palringopressoffice.blogspot.com.
Tim Donnelly Smith, Both Barrels Communications Ltd.
Tel. +44 7978 800275, email@example.com
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