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Web Content Filtering Company Bloxx expands North American Distribution Channel

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Interwork Technologies Inc. signed to distribute Bloxx Internet filtering appliances across North America

Bloxx Inc., the Web filter specialist, today announced that it has appointed Interwork Technologies Inc., www.interwork.com a value add distributor with over 12 years expertise distributing Data Security technologies, as an Authorized Bloxx Distributor. Under the terms of the agreement Interwork Technologies will market and distribute Bloxx’s third-generation Web filtering appliances to security resellers in Canada and the USA. The appointment will dramatically enhance Bloxx’s presence in North America and extends the availability of the company’s products and services in North America.

“We have spent a considerable amount of time and effort evaluating many of the leading Web filtering solutions and have concluded that Bloxx provides one of the most technically advanced solutions in the market today,” said Ken Lewis, Vice President of Sales and Marketing at Interwork Technologies.

“Bloxx’s third-generation Tru-View Web filtering technology combined with their no cost-per-user appliance pricing model delivers best in class performance at a price which will be a very attractive proposition for resellers and end users in across the US and Canada. This is also a great opportunity for resellers to add a leading Web security solution to their security product offering which will generate higher GM with a vendor who is 100% channel focused” added Lewis.

”We are delighted to have concluded this agreement with one of the leading security distributors in North America,” said Eamonn Doyle, President at Bloxx. “We look forward to working closely with the team at Interwork to quickly establish and grow a strong reseller network in North America.”

“Bloxx has had a phenomenal sales year, despite the economic crisis, with 40% sales growth in the last year and the highest sales month ever recorded in March. Interwork Technologies has recognised this success and the major benefits of partnering with the fastest growing Web filtering company,” concludes Doyle.

Bloxx is a provider of third-generation Web filtering solutions that uses Tru-View Technology; a method of Web content filtering that uses analytical intelligence to take content identification up to the next level. Based on each organization’s usage rules and policy, its appliance-based Tru-View Technology solution performs real-time contextual analysis of each requested Web page and classifies access requests into pre-defined categories. The solution then makes a rules-based decision on whether to grant or deny access to the requested Web page, thus enabling organizations to proactively manage users’ access to Web content.

About Bloxx Tru-View Technology
Bloxx Tru-View Technology uses internationally patent pending technology to analyse and categorise Web pages quicker and more accurately than other Web filters which use manual URL classification and keyword scoring alone.

Using advanced intelligence identification and analysis techniques, Tru-View Technology provides instant classification of Web content as soon as it is accessed, even if the content has not been seen by anyone before.

An estimated 1.5 million users already benefit from enhanced security and performance with low administration and no cost per user charges. Additional protection is provided via anti-virus, anti-spyware and anti-phishing functionality.

About Interwork
Founded in 1991, Interwork Technologies Inc. www.interwork.com is a specialty distributor of security, VoIP and IT management solutions. With offices located in New York, Colorado, Toronto & Ottawa Ontario, Canada, Interwork supports a partner network of over 4,000 security resellers and solution providers across North America.

About Bloxx
Headquartered in the UK with sales offices in Holland, the USA and Australia, Bloxx www.bloxx.com offers appliance-based Web filtering for medium and large organizations in both the business and public sectors.  Leading UK investment groups such as Archangel Investments Ltd and Braveheart Investment Group Plc. have invested in Bloxx.

Editorial Contacts
Interviews, photography and further information are available from Bloxx’s press office at MCC International.

MCC International Ltd -- Tel: 01962 888100 -- Email: bloxxpr@mccint.com