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Press Release

PNY Optima Flash Card Range: The high end consumer essential


January 2007- PNY is delighted to announce the launch of its new high speed range, dedicated to the high end consumer: the Optima flash card range.

With the majority of mainstream digital cameras now boasting 4 megapixels and higher performance models becoming increasingly affordable, consumer’s requirements for flash card performance have changed. Higher resolution pictures require higher storage capacities and digital camera performance requires faster data transfer to optimize continuous shooting.

Offering a minimum write speed of 9MB/sec, minimum read speed above 10MB/sec and up to 4GB storage capacity, the PNY OPTIMA flash card range allows consumers to enjoy high end performance from their digital devices that they require.

The PNY Optima Secure Digital™ is available in 1GB and 2GB capacities; the PNY SDHC 4GB Optima version (class 6) will be available by the end of Q1 2007.
The PNY Optima CompactFlash™ is available in 1GB, 2GB, and 4GB capacities. “The compact flash format is now mainly used in SLR cameras, with SD cards being the prevalent memory solution for compact and bridge digital still cameras” says Laure Lapègue, PNY Category Manager for Flash

Cards. “CompactFlash™ therefore sees a new injection of life with the introduction of an alternative high speed version for high end performance”.

The PNY Optima SecureDigital™ and Optima CompactFlash™ bear customized Optima retail packaging, and offer a 5 year manufacturer warranty. The Optima Range is available via PNY e-tail and retail channels.

Recommended retail prices include vat:
SD OPTIMA 1GB £14,99
SD OPTIMA 2GB £43,99
CF OPTIMA 1GB £23,99
CF OPTIMA 2GB £43,99
CF OPTIMA 4GB £79,99

About PNY Technologies: PNY Technologies started its activity in 1985 in New Jersey manufacturing and marketing a complete range of Memory products.

To expand its business the company acquired a facility in France in 1994 to supply to the European market. PNY has several sales offices in Europe (Germany – France – UK).

PNY’s partnerships with major OEM’s (Brother, Cisco, Dell, Epson, HP, IBM, Kyocera, QMS, Sony, Toshiba,…) bring constant improvements in all the latest technologies, guaranteeing quality and service.

PNY has established long-standing relationships with a number of major retail channel partners where the company has earned its reputation as a supplier of top quality, innovative solutions for everything in and around the computer. PNY’s memory products currently account for a majority share of all retail sales in the US and Europe.

PNY has significantly expanded its consumer line in recent years with the introduction of a full range of Flash Media (Memory cards and peripherals).

Since 2000 PNY has also been a leading supplier not only of consumer graphics cards with its Verto brand, but also of professional workstation graphics boards with NVIDIA Quadro® by PNY.