Sodexo Motivation Solutions, one of the world’s largest motivation solutions providers, today releases the results of its new survey highlighting Generation Y's (employees aged 16 to 28) perceptions of working. The survey finds that more than half of Generation Y employees are looking to leave their jobs within a year.
The survey represents the views of Generation Y on a range of work-related topics and uses a sample group of 401 respondents drawn at random from an online panel of individuals.
The findings identify a negative perception of call centres in particular with only 5% of this generation regarding working for a call centre as exciting, whilst 55% consider it in a negative light. Moreover, 1 in 3 of those surveyed who are currently seeking work would rather claim unemployment benefits than work in a call centre.
In more positive news, of those polled, 25% identified flexible benefits as a key reason for considering a career in call centres with 43% naming flexible working as the single most attractive benefit. However, over 46% of the respondents identified the fact that they were not offered any benefits aside from their salary by their current employer.
Iain McMath, managing director of Sodexo Motivation Solutions said:
“Clearly many employees view flexible benefits as central to the attractiveness of their jobs and it is a shame that a larger percentage of employers don’t offer these. Flexible benefits, be it childcare or retail vouchers, gym memberships and cycling to work schemes are both tax-efficient and provide a very personal style of reward. Strategies are easy to implement and should notably decrease the turnover rates in call centres. What this survey shows is that much more needs to be done to engage these Generation Y employees.”
“Although Generation Y presents its own set of challenges and has different priorities in the workplace than older generations, it is undeniable that these employees are vital to the call centre industry. They are quick to adapt, hard working, creative and not afraid of a challenge. They will require careful management and motivation in order to get the best out of them and retain them for any length of time. Managers therefore need to make it clear that the call centre industry can offer a career path in which additional responsibilities can be earned, and where hard work is both acknowledged and rewarded in a way that meets the specific needs of Generation Y.”
Notes to editors
PR Consultant to Sodexo Motivation Solutions
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Sodexo in the UK
Since 1968, Sodexo, which counts 43,000 employees in the UK today, has been delivering comprehensive On-site Service Solutions to the following client segments: Corporate, Education, Health Care and Remote Sites; as well as Motivation Solutions through Employee Benefits, Incentives and Recognition and Public Benefits. (such as SayEngage, SayShopping Pass, and SayCare Pass Childcare Vouchers).
Sodexo, world leader in Quality of Daily Life Solutions
Quality of Life plays an important role in the progress of individuals and the performance of organizations. Based on this conviction, Sodexo is the strategic partner for companies and institutions that place a premium on performance and well-being, as it has since Pierre Bellon founded the company in 1966. Sharing the same passion for service, Sodexo’s 380,000 employees, in 80 countries design, manage and deliver an unrivalled range of On-site Service Solutions and Motivation Solutions. Sodexo has created a new form of service business that contributes to the fulfilment of its employees and the economic, social and environmental development of the communities, regions and countries in which it operates.
Key figures (as of 31 August 2009)
Sodexo in the World
14.7 billion euro consolidated revenue
Sodexo in the UK and Ireland
£1.1bn annual turnover