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ADS Securities named Best Prime-of-Prime Provider in e-FX Awards


Abu Dhabi, 12th July, 2016 – ADS Securities, the global FX brokerage, today announced that it has been recognised as the best prime of prime provider in the 2016 FX Week e-FX Awards. At an event held as part of the annual FX Week USA conference in New York City, the award was presented to ADS Securities London Limited’s Chief Executive Officer, James Watson.

ADS Securities launched its unique Prime of Prime service earlier this year in a move designed to help fill the estimated $1.3 trillion credit gap that now exists in the foreign currency market. Tighter regulation, reduced risk appetite amongst banks and a decline the number of Prime Brokers have all combined to affect growth in the global FX market.

Marco Baggioli, COO at ADS Securities London, commented: “We are now offering a true prime of prime service for the foreign exchange market and are doing so at scale. Our strong balance sheet means we can offer access to unparalleled levels of liquidity and we don’t tie our clients to simply taking our prices. Our prime of prime proposition is filling the gap that has been left by the contraction of Prime Brokerage services - with a genuinely comparable product.”

With liquidity already constrained and estimates suggesting that there will have been no growth in global FX volumes over the last three years, innovation by intermediaries is critical. Furthermore, developing political and economic situations are increasingly leading to periods of market volatility, where any shortage of liquidity runs the risk of spreads widening significantly.

James Watson, CEO at ADS Securities London, added: “Our business is only five years old but we have spent that time bringing the best people, the right technology and the most innovative ideas together. As a result, we’re now providing new solutions - like our true prime of prime brokerage – and we are confident that we will now address the structural problems the market is facing. Winning this award is testament to the innovation and commitment we’re seeing from the entire team at ADS.”

ADS Securities offers a range of FX, CFD and precious metal trading, as well as Global Market, Investment Banking, Wealth and Asset Management. It is headquartered in Abu Dhabi, and has offices in Hong Kong, Singapore and London. For more information about the products and services available please go to


For more information, please contact:
Tony Cross, Director, Monk Communications
Mob: +44 (0) 7973 284 749

Nader Abou-Guendia, Communications Director, ADS Securities
Tel: +971 2 654 2333
Mob: +971 56 683 8574

About ADS Securities:
ADS Securities is an Abu Dhabi based and owned international financial services company, dedicated to providing the highest quality investment opportunities for institutional, private and retail clients. With regional offices in London and Hong Kong it offers unique wealth management, asset management, capital market and trading services delivered by market experts. It has made a significant investment into proprietary multi-asset trading technology which is central to its ability to access liquidity and assets, as well as delivering the highest quality products and services. Investment has also been made into people with the development of experienced, highly qualified teams with diverse backgrounds committed to a vision of becoming a leader in global business. Through organic growth, acquisition and strategic partnerships, ADS Securities has created a financial services firm which offers international knowledge, expertise and standards, but with the regional sensitivity and cultural identity of Abu Dhabi. ADS Securities is regulated by the Central bank of the UAE, the FCA in the UK and the SFC in Hong Kong. For more information please go to