Previously available only to iOS users, MPme’s mobile app effortlessly personalizes global radio listening with tap of button
LONDON, June 17, 2013 -- MPme’s free, popular mobile music app became available today for the Android operating system. First launched for the iPad in January 2012, MPme now offers the Android faithful an elegant, intelligent aggregation of several thousand radio broadcasts worldwide presented to audiophiles based on individual style, or searchable by genre, station and artist.
MPme effortlessly connects users with radio stations professionally curated by DJs from around the globe. These programs are naturally fresh and organic, and can contain classic cuts, as well as newly discovered gems. While many radio apps present people with impenetrable station lists, MPme intelligently learns users’ preferences by scanning music libraries and reviewing “likes” via Facebook. That information is then used to return tailored radio recommendations fuelled by tunes playing in real-time. The app also lets users add artists, stations or tracks to a Favourites list so future recommendations are improved and one-touch access is available later.
A streamlined introduction makes it simple to get acquainted with how the app works, and a strikingly beautiful interface with Now Playing information helps people choose what to listen to at any time. Users can also opt-in to receive the MPme newsletter containing info about new radio stations added to the platform, hot artists and tracks, upcoming updates, and much more.
In a few weeks the Android app will be updated to include a What’s Hot menu key so people can quickly learn of fresh music and broadcasts. Within What’s Hot, listeners will have a For You option that showcases a weekly station based on personal tastes, and a This Week tab listing the top five artists whose radio play is growing. An Our Picks tab also reveals some “must hear” radio stations recently added to MPme’s platform.
Unlike robotic jukebox services lacking a human touch, MPme harkens back to radio's glory days when local DJs were a great source for music, information and entertainment. Christian Miccio, MPme’s CEO, says his company is actively playing a role in reinvigorating radio through the use of modern technology. By eliminating tiresome playlist building, MPme allows listeners to simply click on a suggested station matching their taste to instantly enjoy new music seasoned with news and unpredictable live chatter that remain the hallmark of live radio.
“With MPme, good music magically finds you,” Miccio said. “For several years, discovering desirable tunes has been a hit-or-miss, manual process. But by weaving together a person’s own listening habits with real-time music from around the planet, MPme can quickly recommend tunes that someone wants to listen to at that very moment.”
Along with Android, MPme is available on iPhone, iPad and iPod Touch, and supports Apple Airplay. More information about MPme can be found at MPme.com.
Brought to you by a small, dedicated international team based in the heart of London’s tech start-up haven, Silicon Roundabout in Old Street, MPme is run by Christian Miccio, former Google Product Manager and Shazam early joiner. Originally created in 2012 by Rahul Powar, also formerly of Shazam, MPme’s iPad App won Midem’s Music Discovery, Recommendation & Creation 2012.
Jim Llewellyn for MPme