London – August 06, 2014 – Attenda Limited, the Business Critical IT company, today announced that it is publishing its latest BroadGroup research findings on mid-market enterprise cloud adoption.
BroadGroup is an Information Media Technology and Professional Services company, with a leading data centre consulting practice. During the independent research, commissioned by Attenda, BroadGroup conducted interviews with Attenda clients, across a broad set of verticals, to ask CIOs and IT Directors how widely they had adopted cloud; and if so, what best practices had been adopted and were there any lessons to be learnt.
As Daniel Beazer, Consultant, Broad Group comments; “The findings were very interesting and revealed that every participant saw considerable benefits in the cloud; but many felt there were considerable barriers to achieving these benefits.”
Beazer continues, “What we found was a hybrid world that could include public cloud, private cloud, dedicated hosted infrastructure, colocation and on-premises services.”
Attenda’s service strategy embraces hybrid computing, with Consulting and Professional Services to help guide its clients on their journey; creating their unique hybrid environment and providing the right level of monitoring and management, supported by a business outcome focused SLA.
As Oliver Presland, Director, Service Strategy, Attenda adds, “No IT estate is the same and every enterprise will have its own unique requirements, and its own group of stakeholders all with differing needs.”
Attenda has adopted a location and platform agnostic approach to cloud and managed services, combined with its capabilities in areas that are vitally important in a cloud deployment, such as integration, availability, security and performance.
Presland concludes, “This BroadGroup research has shown that with our flexible and customised approach, and our evolving portfolio of private and public cloud platforms, with managed services, we are in a strong position to truly offer our clients the optimum hybrid solution, to meet their precise business needs.”
About Broad Group (www.broad-group.com)
BroadGroup is an Information Media Technology and Professional Services company providing a value chain of publications, conferences and consulting services to fast growing niches in the IT and Telecoms sector.
Founded in 2002, the company aims to provide senior managers with a different perspective, create communities of interest, and inspire them with fresh insight.
With an acclaimed consulting practice and the largest library of research reports in the datacentre sector worldwide, our research methodologies are free from potential conflicts of interest. BroadGroup’s consulting work specialises in commercial due diligence, demand analysis, and financial and business planning analysis.
BroadGroup serves a customer base comprising of operating companies, technology innovators, investment and financial principals, government investment agencies, regional development authorities and professional service companies.
About Attenda Limited (www.attenda.com)
We are one of the UK‘s leading managed service and cloud platform providers, specialising in running business critical applications. Our Business Critical IT approach combines business outcome focus with a structured engagement methodology and supporting services and infrastructure.
Through our structured Define, Design & Verify engagement methodology, we help to facilitate the right choices for our Clients, offering straightforward advice and uncovering hidden opportunities; leveraging modular, scalable and secure platforms that deliver agility and reliability.
This proven operational foundation ensures better business outcomes, whilst supporting innovation and optimisation. This enables clients to focus on strategy and their business, making them more competitive.
We have built up a commanding market reputation, with the industry's leading accreditations and an unrivalled portfolio of UK enterprise Clients including BSi Group, City & Guilds, NHS, Nisa, Princes, reed.co.uk, Regus and Travelodge.
Attenda is positioned in the Challengers quadrant, Gartner Magic Quadrant for Cloud-Enabled Managed Hosting, Europe 
Attenda is ISO9001, ISO27001, ISO20000 and ISO22301 accredited, is a Microsoft Gold Hosting Partner, VMware Premier Service Provider, a SAP Partner, SAP Certified in Hosting and Cloud Services, AWS Advanced Consulting Partner, Citrix Service Provider partner, Oracle Silver partner, HP Premier Partner and a HP CloudAgile Partner.
For further details, visit www.attenda.com or please contact:
Attenda Corporate Communications
Gill Constable +44 (0)1784 211100
 Gartner Magic Quadrant for Cloud-Enabled Hosting, Europe by Tiny Haynes, Gianluca Tramacere, Lydia Leong, Gregor Petri, Douglas Toombs, Bob Gill; July 2014
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