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Press Release

Casio launches real-time retail management in the Cloud

New service gives UK shop owners up to the minute revenue data from any location

London, March 12, 2013 – Casio has announced the launch of a cloud service platform within its Casio Business Management Solution (CBMS), designed to connect networks of existing Casio EPoS terminals to deliver complete sales understanding to senior management, accessible from any location.

The new cloud reporting system will allow retailers to view and print comprehensive business reports from anywhere in the world, ensuring complete control over store networks in real time.

The module enables data from single or multiple sites to be easily viewed in a concise format, with users able to build detailed sales reports for instant business analysis. Managers are therefore able to make clearer business decisions on a store-by-store basis, without having to rely on individual reports being sent.

Guy Boxall, Senior Product Marketing Manager at Casio explains: “We’re seeing reports that online will account for 30 per cent of retail sales by 2020, and if they are to compete, in- store retailers have to embrace these changes within their business. The cloud is a huge opportunity for managers to get smarter with their data and make more informed decisions, a move that can ultimately help them to attract shoppers back into the store and, most importantly, turn a profit.”

The new CBMS Cloud Reporting Platform from Casio will also provide:

  • Accurate product pricing figures leading to clearer profit margin evaluation

  • Monitoring of gross profit on a daily, weekly and monthly basis allowing data effective price changes and special offers in real-time

  • Controlled user access, restricting unauthorised users from viewing reports from other branches.

  • Clear analysis of sales patterns, areas of profit and sale-driving lines

  • Stock control: allowing retailers to hold just the right amount of stock, monitoring leakage and wastage to reduce variable business costs

Guy continues: “Cloud management puts control back into the hands of the retail manager – there’s no more waiting for incremental reports from their store network, they can view all activity as it happens. This allows them to make profit-enhancing decisions, even while on the beach with only their smartphone for company.”

The new CBMS Cloud Reporting Programme from Casio can be seen at the Retail Business Technology Expo, at London Earls Court, 12-13th March 2013.

- ENDS -

About Casio
Since the launch of the Casio Computer Company in Japan in 1957, the company has been guided by the core principles of ‘Creativity and Contribution’. Casio is a vibrant, energetic and innovative brand that sustains its competitive edge by seeking new and improved approaches to meet customer demands. Well-known around the world for its consumer electronics products such as calculators, watches, digital cameras and electronic pianos, Casio also has a strong business to business heritage. Our objective is to improve people’s lives by developing groundbreaking technology, rugged and energy efficient products and delivering this with a level of customer service which is second to none. It is this constant pursuit of excellence which helps us to meet our customer’s expectations.

For more information on this product launch, please contact:
Tom Woods
Waggener Edstrom Worldwide
T: +44 (0)207 632 3876
E: twoods@waggeneredstrom.com