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Educators remain in the dark when it comes to video conferencing technology


The 2014 Business Breakthrough Event gives education establishments vital advice on the use of video conferencing and how to unleash its full potential to aid teaching

3 April 2014: With many education establishments still to take the plunge and realise the benefits of video conferencing solutions, the inaugural Business Breakthrough Event aims to bring together key vendors, resellers and industry analysts to dispel the myth that it is only the domain of large scale, global enterprises.

Hosted by global market research company Wainhouse Research, in partnership with unified communications specialist Imago Group, The Business Breakthrough Event will take place on Thursday 29 May at The Brewery, London, with a sister event taking place in Paris on 3 June. Vendors working in the education sector - including Polycom, Vidyo and Smart Technologies - will be on hand to guide end users through the video conferencing minefield and identify applications and opportunities for schools, colleges and universities.

As well as presentations from key vendors, a strong conference line-up includes Owen Ellis, chair of the AV user group, and end users including Thomson Reuters and Neopost giving their views on how best to implement and reap the benefits of video conferencing and collaboration within the organisation. Mina Patel, a consultant from Video Conferencing for Learning (VCFL) will also be on hand to offer advice to educators who want to develop video conferencing technology in their classrooms and lecture theatres.

"Video conferencing solutions have moved on a great deal over the past few years. Innovative technologies have made it a more viable and cost effective option for schools, colleges and universities to enhance learning, improve performance and collaborate on projects with students and schools from across the UK and beyond," comments Wayne Mason, event director and head of group products and marketing at Imago Group.

"As with any new technology, implementing video conferencing is considered a huge undertaking for any school or college with many not having the luxury of an IT department or expert to help them manage the process or advise how to get it right. The Business Breakthrough Event aims to bring a wealth of experts together in one place, making it a great forum for those working in education to be enlightened or enhance their knowledge of how video conferencing can benefit their workplace," he continues.

In addition to a strong conference and speaker line-up, the 2014 Business Breakthrough Event will feature hands-on exposure to the latest solutions in the areas of video conferencing and unified communications, with an exhibition hall giving attendees the opportunity to meet and speak directly with some of the world's leading technology suppliers and industry experts.

For more information about the event or to register to attend, please visit

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Notes to editors

About The Business Breakthrough Event
Founded by Wainhouse Research and Imago Group Plc, The Business Breakthrough Event brings together industry leaders, CIOs and senior business decision makers to explore how conferencing and collaboration products/services are changing the future of the enterprise workplace.

Supported by Barco, Biamp Systems, PGi, Polycom, Smart Technologies and Vidyo, a diverse conference agenda and high profile speakers are supported by an exhibition, showcasing some of the world's leading technology suppliers in the area of conferencing and collaboration.

The 2014 event will take place on 29 May at The Brewery, London. For more information or to book your place, visit:

About Imago Group Plc
Founded in 1991, Imago Group is Europe's largest video solutions distributor, supplying video and audio conferencing, video streaming, internet TV, HD cameras, interactive whiteboards, LCD displays and video projectors. Working with vendors including Polycom, Barco, NEC and Samsung, Imago ensures its customers can maximise the success and profitability of investment in video communications.

With head offices in Berkshire, Imago operates around the world, with established subsidiaries in Belgium, Holland, China, South Africa and Spain. As a result of its overseas sales growth, Imago was recognised in The Sunday Times International Track 200 in 2012, a listing of the UK's fastest-growing international companies.

For more information about Imago, please visit:

About Wainhouse Research
Wainhouse Research, based near Boston, MA, provides insight and intelligence into the global markets for audio, video, and web conferencing, real-time unified communications, and enterprise streaming and webcasting.  The company publishes market studies and provides strategic consulting to both industry vendors and end user organizations.  Wainhouse Research conferences in the US and Europe provide a forum for the industry and its customers to discuss critical issues for industry growth.  For more information please visit

For further information please contact:
Ramandeep Sahota / Niall Mann
Berkeley PR: 0118 909 0909