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Euro RSCG UK launch specialist search unit to complement integrated offering


Piyush Pankaj has joined Euro RSCG UK as Head of Search Marketing. Piyush comes from Euro RSCG Matrix in Bangalore, a state of the art search agency where he has had over 10 years search experience working across a diverse range of projects and clients.

Piyush will access a team of 60 search experts who will be able to provide search perspective across existing clients. He will work closely with Anthony Edwards (Head of Channel Strategy), Euro RSCG PR and the agency's Cupola Lab, a cutting edge Social Media function run by Claire Adams.

Russ Lidstone, CEO Euro RSCG London says; "As a uniquely integrated agency it's fundamental to integrate search with digital and social media, PR, creative, and technological innovation - supported by strong analytics. We're delighted Piyush has joined the team."

The search innovation follows the agency's integration of Biss Lancaster PR last year and the launch of the Cupola Lab social media capability earlier this year.
About EURO RSCG London:
Euro RSCG London is a top five UK advertising agency with a client roster including Air France, Alberto Culver, Chivas Regal, Citroën, CityJet, Credit Suisse, Disneyland Paris, Evian, Kraft, Nutricia, Mateus, Peugeot, Reckitt Benckiser, The Campaign for Climate Justice, tombola and Yakult.

Euro RSCG London is part of Euro RSCG Worldwide, a leading integrated marketing communications agency made up of 233 offices in 77 countries throughout Europe, North
America, Latin America and Asia Pacific.

Contact Euro RSCG London:
Head of Agency PR – Sarah Van Praagh
07974 217 812