Navigation MenuRealWire Limited

Delivering Relevance, Releasing Influence

Tweet Facebook LinkedIn
Press Release

Noise affects the quality of home life for 76% of people in UK


62% confirm household appliances adversely affect their enjoyment of the home

London, July 8, 2014: Quiet Mark, the international mark of approval from the UK's Noise Abatement Society, today reveals the findings from research covering 2000 consumers collected at the Ideal Home Show, confirming that noise has a negative impact on over three quarters (76%) of the UK population at home.

The research also reveals that 62% felt that noise from their own household appliances adversely affects the enjoyment of home life to some extent.

Furthermore, as we enjoy the sun and open our homes to the world, 53% verified that outside noise affected the extent to which they opened their doors and windows.

This theme continues as noise from outside the home also impacts; spending time in the garden, balcony or similar (46%), sleeping (46%), concentrating (45%), reading and writing (43%), resting (41%) and entertaining guests (27%).

The daily cacophony of noise that surrounds us is also changing our sleep patterns as respondents confirmed they had been woken up, kept awake, or changed the time they went to bed or got up because of; noise from within the home (41%), noise from neighbours inside their homes, (through the wall, ceiling or floor) (33%), noise from neighbours coming through windows (28%) and being woken by other household members (37%).

It seems that noise is also impacting our productivity at work as 61% felt that noise in the workplace adversely affects their performance.

Poppy Elliott, Managing Director of Quiet Mark says: "Noise can profoundly impact our health, productivity and quality of life. It is something that we have accepted too readily as a side effect of progression, but as this research shows, it is having a tangible impact on our lives and needs to be tackled.

"Quiet Mark is working with John Lewis, and a range of brands, to re-dress the balance of noise in our environment by encouraging the development of quieter products and by raising awareness of the importance of turning down the volume for our collective well-being. We all have busy lives, but that should not automatically mean we have noisy lives as well."

Johnathan Marsh, Head of Buying And Electricals for John Lewis, says: "We have noticed that increasingly customers are considering sound an important factor when buying technology for the home. For a long time we've just accepted that modern life means a cacophony of noise, but there is a rising awareness of household noise in particular and the negative impact it can have on our health and wellbeing. Coming home should mean a peaceful and relaxing environment, but while space is at a premium it's often the worst offenders - washing machines, vacuum cleaners, extractor fans and food mixers - that are essential for the upkeep of a pleasant home. People's tolerance levels are getting lower, and as a result we are making buying decisions based on sound as much as price."

Sound is increasingly becoming a more important consideration when deciding what technology to buy for our homes. Quiet Mark's pioneering partnership with John Lewis sets a new benchmark in sound quality for the next generation of high performance, low-noise technology, designed to be in closer harmony with nature.

This unique charity/retailer partnership will display the latest Quiet Mark approved products at The Quiet Mark Treehouse and Garden by John Lewis, open to visitors at RHS Hampton Court Palace Flower Show between July 8th - 13th 2014.

The Treehouse has been specifically developed to offer a vision of a quieter style of living. It is designed with the very best in sound engineering and is home to a range of Quiet Mark awarded technology available at John Lewis.


Note to Editors;
The survey was completed by visitors to the Quiet House, a feature home by Quiet Mark and the Noise Abatement Society, at the Ideal Home Show in 2013, between March 14th and April 1st.

Working in partnership with DEFRA and URS, 2000 questionnaires were analysed in 2014 to summarise the key findings.

About Quiet Mark
In our stressful lives we are surrounded by a cacophony of sound that we have little power to stop. The louder the noise around us the more energy we waste to overcome it, and it is getting worse day by day. If we don't do something about this soon, our ability to hear the subtle sounds around us will disappear. Quiet Mark is embarking on a journey to redress the situation, to create a demand for the use of quieter technology in our homes, in our workplace and in the open air.

Quiet Mark, a not-for-profit trading arm of the Noise Abatement Society charity, sprang from the response to public complaints received by the Society's 24/7 national noise helpline, concerning the volume of excessive noise made by household tools and appliances which invade the fabric of everyday life. Quiet Mark brings the answer with a universal symbol and system of support for consumers and industry alike to help transform the aural environment for the benefit of all by commending the quietest technology currently available on the market. A team of the UK's leading acousticians at the Association of Noise Consultants assesses quiet Mark product submissions.

The response from industry internationally has been overwhelmingly positive with over 40 leading global brands across first 30 product categories, from dishwashers to garden tools, now on board including AEG Electrolux, Dyson, LG, Mitsubishi Electric, Panasonic, Philips, Samsung and Whirlpool. They have all achieved awards for their quieter products with the distinctive purple Quiet Mark logo. The world's first quiet showcase featuring the award winners and other practical peacemaking solutions, including Quiet Mark's Win a Quiet Life in 2014 monthly promotion, can be seen at

John Lewis
John Lewis operates 42 John Lewis shops across the UK (31 department stores, ten John Lewis at home and a shop at Heathrow Terminal 2) as well as It is part of the John Lewis Partnership, the UK's largest example of worker co-ownership where all 91,000 staff are Partners in the business.

John Lewis, 'Multichannel Retailer of the Year 2014' [1], 'Best Overall Retailer' [2] and 'Best Retailer 2013' [3], typically stocks more than 350,000 separate lines in its department stores across fashion, home and technology. stocks over 250,000 products, and is consistently ranked one of the top online shopping destinations in the UK. John Lewis Insurance offers a range of comprehensive insurance products - home, car, wedding and event, travel and pet insurance and life cover - delivering the values of expertise, trust and customer service expected from the John Lewis brand.

[1] Oracle Retail Week Awards 2014
[2] Verdict Consumer Satisfaction Awards 2014
[3] Which? Awards 2013

You can follow John Lewis on the following social media channels:

About the Noise Abatement Society
The remit of this national charity is to abate excessive and unnecessary noise to protect the public and improve the aural environment. Working with Government and Industry for more than fifty years the Noise Abatement Society has achieved a reputation for collaborative partnerships to find practical solutions to noise problems, underscored by programmes to raise awareness and educate about measured, considered and responsible use of sound.

Quiet Mark Press contacts
Liberate Media:

Lloyd Gofton - mobile +44 (0)7919 353484; Email:
Jeremy Lloyd - mobile +44 (0)7554 443520; Email -