LONDON, MAY 22, 2019 – Today, Siegel+Gale announced Joe Goldberg has joined the leadership team as head of strategy in the London office. Goldberg brings almost two decades of expertise in strategic leadership, business transformation and customer acquisition to the firm.
“The world of branding has witnessed significant transformation over the past decade,” says Goldberg. “Our global footprint, our take on simplicity and our rich legacy means Siegel+Gale is uniquely positioned to service the needs of our clients. This mindset means embracing these challenges to develop practical business solutions that will drive experience and performance."
Most recently, Goldberg headed the brand consultancy at The Engine Group. Prior to that position, he held senior roles at Calling Brands, Clear and Added Value. His international experience spans diverse industries including financial services, the public sector, consumer electronics, telecoms, and pharmaceuticals. He has led client engagements with companies such as Santander, Lloyds Banking Group, The National Health Service, Vodafone, Lovehoney, Boots, Unilever, and VisitBritain.
Commenting on Goldberg’s appointment, Philip Davies, EMEA President says: “Our clients’ ever-changing needs demand fresh, new perspectives. Throughout Joe’s distinguished career, he has consistently deployed the power of brand to drive change and transform business. We’re delighted that Joe has joined our team."
Siegel+Gale (www.siegelgale.com) is the simplicity company. We seek it, defend it and embrace it in everything we do to help brands reach their true potential. Simplicity is the centerpiece of the strategies we develop that reveal the unique truths of an organization, the engaging stories we create that connect brands with their audiences and the meaningful experiences we deliver that are both unexpectedly fresh and remarkably clear.
Since 1969, Siegel+Gale has championed simplicity for leading corporations, nonprofits and government organizations worldwide. We have offices in New York, Los Angeles, San Francisco, London, Dubai, and Shanghai, but we’re willing to fly just about anywhere. We’re also not alone. As part of the Brand Consulting Group, a division of Omnicom Group Inc., we have strong partners all around the world.
About Omnicom Group Inc.
Omnicom Group Inc. is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
# # #
PR Director, Siegel+Gale