Proud Partnerships Shortlist
30/07/2015, London - Partnerships between brands and organisations can breed inspiring results. All of the partnerships shortlisted for the 2015 Corporate Engagement Awards (CEA) have demonstrated strong business results for all parties involved. In some cases, those partnerships and sponsorships might also benefit non-profit organisations, but crucially they must be a good fit for the brands taking part.
Shortlisted companies for the fifth annual CEA have been selected by a panel of judges that include industry leaders in sponsorships, partnerships, CSR, sustainability and in all areas of communication.
Shortlisted entries range from the artistic and the philanthropic to the educational and the sporty. Among those shortlisted for ‘Best educational programme’, a competitive category, are the MBNA Foundation and the Sharks Community Trust, the charitable arm of Sale Sharks Rugby Club, who launched ‘Number Cruncherz’, a new CSR programme that uses rugby to help improve the numeracy skills of children in the north west and north Wales.
Coutts and the National Portrait Gallery, Team SCA in the Volvo Ocean Race and the WSSCC and the Roundhouse and Farah have all been shortlisted for the ‘Best alignment of brand values through sponsorship’, while Hope & Glory and IKEA, Mastercard Europe and Ketchum, Tesco Poland and Garden of Words and Tata Consultancy Services are shortlisted for ‘Best PR and external communications’. Read the full shortlist below.
The awards ceremony, where all shortlisted organisations will meet and celebrate their success, will take place at the London Marriott Hotel, Grosvenor Square in London on 16 September 2015.
For more information or to book your table, please contact Hannah Hodges on 0207 498 7008 or email hannah.hodges@communicatemagazine.co.uk
Type
Best arts and culture programme
Barbican, Bloomberg and Google
Coutts and National Portrait Gallery
HighTide Festival Theatre and Lansons partnership
Vista, Leeds Young Film Festival and Leeds City Council Artforms
Best charity, NGO or NFP programme
Barrie Wells Trust: Box4Kids
Ketchum, World Hepatitis Alliance and World Health Organisation
MHP Communications, Monfort Communications and 30% Club
Best pro bono work for charitable, social or ethical cause
Dentsu Aegis Network and Movember
Vista, Leeds Young Film Festival and Leeds City Council Artforms
Aimia and over 40 charities
Best educational programme
Barclays, UK Schools and FE Colleges
EDF Energy and The Transformation Trust
MBNA Foundation, Sharks Community Trust, MBNA and Sale Sharks
Premiership Rugby, Barclays and Land Rover, Comic Relief and Wooden Spoon
Tesco Poland and Garden of Words
UBS and The Bridge Academy
Best environmental or sustainable programme
Concept Store Sweden, Konsumentfoereningen Stockholm and Skansen
Dentsu Aegis Network and Project Dirt
O2 Telefónica UK and Forum For The Future
Best sports and leisure programme
Barclays and The Football Foundation
Barrie Wells Trust
Premiership Rugby, Barclays, Land Rover, Comic Relief and Wooden Spoon
Time
Most effective short term programme
Asda and The British Heart Foundation
Hope&Glory and IKEA
Most effective long term programme
Boots UK and Macmillan Cancer Support
O2 Telefónica UK and The National Youth Agency
The Roundhouse and Bloomberg
UBS and The Bridge Academy
Sponsorship
Best sponsorship to raise brand awareness
Fortum
Macmillan Cancer Support and Sheilas' Wheels
Best alignment of brand values through a sponsorship activity
Coutts and National Portrait Gallery
Team SCA in the Volvo Ocean Race and the WSSCC
The Roundhouse and Farah
Most innovative sponsorship activity
Barrie Wells Trust
Konsumentföreningen Stockholm and Skansen and Concept Store
O2 Telefónica UK and Bauer Media
Passionlab and Rinkside 3
Corporate social responsibility
Best programme to raise brand awareness
Article 25, Scandivanian Business Seating, russ+henshaw, Clerkenwell Design Week
Hill+Knowlton Strategies and Western Union
Hope&Glory and IKEA
Best alignment of brand values during a CSR programme
Fortum
Hope&Glory and IKEA
Skipton Building Society and 161 voluntary groups
Vision Express, CHECT, Stroke Association, Macular Society, International Glaucoma Association, Alzheimer's Research UK, Temple Street Children's Hospital
Best community involvement during a CSR programme
Barclays and The Football Foundation
EDF Energy and Transformation Trust
John Lewis Partnership
Santander
Tesco Poland and Garden of Words
Most innovative collaboration
Aimia and over 40 charities
Boots UK and Macmillan Cancer Support
Comic Relief and BT
HighTide Festival Theatre and Lansons
Shelter and British Gas
Communication
Best internal communications
Cisco and WMW
Gonvarri Steel Services and AESLEME
IKEA Foundation and Kindred Agency
Johnson & Johnson
RB Companies
The Fresh Olive Company and Veris Strategies
Best PR and external communications
Hope & Glory and IKEA
Mastercard Europe and Ketchum
Tesco Poland and Garden of Words
Tata Consultancy Services
Process
Best execution
Dentsu Aegis Network and Project Dirt
IKEA Foundation and Kindred Agency
Shelter and British Gas
Wolverhampton City Council
Winners of the following to be announced at the ceremony
- Best personal contribution during a programme
- Best team effort during a programme
- Best foundation programme
- Grand Prix
ENDS