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Press Release

iPhone 8, 8 Plus And X Launch Comment Re: Wireless Charging Integration

“Latest iPhone Wireless Charging Integration Is The First Step To A Truly Wireless World And Will Make An Impact Far Beyond Consumer Electronics”

Comment From Dan Bladen, CEO Of Intel-Funded Wireless Charging Solution, Chargifi

Dan Bladen
Dan Bladen

Following the news today from Apple that they are going to be integrating wireless charging into the new iPhone 8, 8 Plus and X, Dan Bladen, CEO at Chargifi, comments on why the launch of the latest iPhones is a seminal moment for the wireless charging industry and the opportunity that this brings for the wider business world - see below.

Chargifi is an Intel and Techstars funded company that provides the market leading wireless charging solution. The innovative company is already providing wireless charging solutions across the globe with products available in 19 countries, for partners including Pret A Manger, IHG Hotels & Imperial College London.

“Today’s Apple announcement is a catalyst for driving the mass deployment of wireless charging. What WiFi did for connectivity, wireless charging is about to do for power. Although there are already a number of devices integrating wireless charging in the market, when Apple does something the rest of the world sits up and takes notice, and their competitors generally follow.

“Today’s consumers crave convenience as well as an effortless experience and wireless charging is now set to become the new standard for charging our devices. Power remains the basis for everything we do with our devices, but it’s cumbersome, highly inconvenient power cable does not. Carrying around a mobile charger will soon seem as outdated as having to connect an ethernet cable to get onto the internet.

“With this news the opportunity for the wireless charging industry goes far beyond the devices sector - the industry is set to be worth $12.6bn by 2020*. We are already seeing early signs of this in other industries, such as the automotive sector. Mercedes is set to start selling a version of its hybrid S-class that can be charged by parking it on top of a charging surface. Ford and BMW are expected to do the same. Wireless charging will also prove crucial for self-driving vehicles which won’t have a human driver to get out of the car and plug a charging wire in.”

Dan Bladen is available for interview and further comment on the opportunity that exists for wireless charging across the business ecosystem.

Get in touch with chargifi@cubaneight.com or call +44 (0) 1869 715090 for further information.

*KPMG

About Chargifi
Chargifi delivers the market-leading cloud management platform that enables the mass deployment of wireless charging; the patented solution turns wireless power into a service that adds real value for businesses.

Chargifi provides venues and managed service providers, including Amazon Web Services, Grand Hyatt New York and Imperial College London, a platform to manage, monitor and monetise wireless their charging deployments.

Chargifi was co-founded by Dan Bladen and Charlie Cannell in 2013. Headquartered in London, the company operates in 13 international markets. Chargifi’s investors include as Intel Capital, Techstars, R/GA Ventures and Brett Akker (founder of LOVESPACE).