Simply Yours, the above average underwear company, has launched its spring summer collection of plus size shapewear and swimwear.
The range is designed for sophisticated women who like to express their confidence through stunningly beautiful underwear. As well as being available as a catalogue, the collection can be seen at the Simply Yours website, where customers can buy plus size lingerie online.
The launch is being supported by a national TV advertising campaign. A stylish new ad, which evokes 1940s glamour, is available to see online at the www.simplyyours.co.uk as well as on television.
The collection covers the entire spectrum of plus size shapewear, including bras, corsets, slips and knickers, as well as plus size swimwear and nightwear. Sizes range from 30-50 with cups A-JJ and up to 56 and K and L in selected sizes.
Simply Yours lingerie and shapewear is designed make women feel confident in the underwear they are wearing, whether they are at home, at work or out partying.
To coincide with the launch of the spring summer collection, Simply Yours has also released a series of videos including advice on choosing the right bra. The videos, which are also available to see online at the Simply Yours website, include sections on “How to find your correct bra size”, “Telltale signs of a poorly fitting bra” plus a “Bra style guide”.
The new TV ad for the Simply Yours range of plus size shapewear and swimwear can be seen at www.simplyyours.co.uk
Hayley Harthern/Robyn Percy
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