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07.06.2011

The Big Lunch

World Record Broken By Mastercard

MasterCard recently broke the world record for the longest picnic table. The table was built to support MasterCard in marketing their partnership with The Big Lunch, which aimed to get as many people as possible across the UK to join in with their event on Sunday 5th June. This news would be of interest to readers of PR Week, who covered the story, as the majority of them are professionals who would be interested in the latest UK marketing and PR industry news.

Coverage

EditorialPR Week UK

RealWire Influence Rating3 star

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PRWeek is the leading weekly magazine for public relations practitioners working in all areas of public life with a circulation of 16,300 in consultancies and leading in-house private and public sector PR and corporate communication departments across the UK. The site provides information and news available in the print magazine.