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Walkbase and Samsung launch an augmented advertising solution for British retailers

Walkbase - an in-store analytics and marketing provider - and Samsung - the leading manufacturer of electronics and digital displays - have announced a joint proposition to provide in-store analytics to retailers using Samsung digital screens. Essential Retail covered the news in an editorial piece on their site.


EditorialEssential Retail

RealWire Influence Rating3 star

Samsung and Walkbase unveil new in-store ad proposition
Essential Retail is a forward-thinking e-magazine, carrying original news and analysis, including personality profiles from the leading retailers, vendors and industry bodies. Covering breaking UK and international retail news stories from a tech perspective, Essential Retail provides clarity as the digital revolution continues to transform the retail industry and wider business landscape.