Gizmodo Australia is dedicated to gadgets, gizmos, and cutting-edge consumer electronics. Its tech-hungry audience stops by frequently to check out the newest products and recommendations for laptops, mobile phones, PDAs, digital cameras, home entertainment, and other shiny new toys. Widely viewed as an authority in tech media, Gizmodo publishes breaking news and reviews 60 times per weekday. 94% of the audience is male and 78% are ages between 18-34. 49% of the readers also work in the IT and telecoms fields.