Cotton USA issued a press release which presented the results of a recent poll carried out by YouGov. The survey uncovered that over a third of Brits think that summer is the worst time of year for skin irritation caused by clothing fabric. Nearly two thirds of Brits surveyed revealed that cotton causes the least skin irritation. The findings of the survey were covered by Pharmacy Choice, an online community for people working in the pharmaceutical industry. Pharmacy Choice has 320,025 unique users per month, making it an influential website on which to achieve coverage for Cotton USA.