14.12.2009

Joe Is Huge Favourite To Win X Factor Final

Betfair issued a press release announcing Joe McElderry to be a huge favourite in the X Factor Final. The announcement was covered by Music Week, a site with all the latest news on the music industry for professionals and enthusiasts alike. Music Week is a very relevant outlet for Betfair to gain coverage on as they are aiming to target music enthusiasts who are interested in the X Factor.   

Coverage

Music Week

RealWire Influence RatingReadership: 62,000

20m-strong audience predicted for X Factor final

The hub of Music Week's digital services, MusicWeek.com brings the music business to readers’ desktops. With over 62,000 unique readers every month, the website carries full digital copies of the magazine, new online services and daily news updates. This makes MusicWeek.com the essential daily news site for all music industry professionals.

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